{"product_id":"k18-damage-shield-ph-protective-shampoo","title":"K18 Damage Shield pH Protective Shampoo","description":"\u003cp\u003eA color-safe, pH-optimized shampoo with the patented K18PEPTIDE™ to effectively cleanse while maintaining hair health and protecting hair from damage. pH-optimized formula helps reduce excess swelling of the hair cuticle during washing to help prevent frizz, preserve color, and enhance shine. Scalp microbiome-friendly and gentle enough to use every time you cleanse.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSafe But Powerful Cleansing: Plant-derived surfactants deliver safe but effective high-power cleansing to break down and remove dirt + oil\u003c\/li\u003e\n\u003cli\u003eDesigned For Damaged Hair: pH-optimized formula helps prevent excess swelling of the hair cuticle during washing - which helps maintain color, improve hair health and shine, and reduce frizz\u003c\/li\u003e\n\u003cli\u003eGentle Enough To Use Every Time You Cleanse: Gentle on hair AND scalp - pH-optimized formula mimics hair’s natural pH, to reduce cuticle swelling and maintain hair health, and preserve the scalp microbiome\u003c\/li\u003e\n\u003cli\u003eOptimized pH cleanses hair and scalp without over-drying\u003c\/li\u003e\n\u003cli\u003eCertified microbiome-friendly formula removes dirt and oil without disrupting the scalp’s natural protective barrier\u003c\/li\u003e\n\u003cli\u003eK18PEPTIDE™ helps reduce protein loss to keep hair feeling healthy and strong\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSafe to use every time you wash.\u003c\/li\u003e\n\u003cli\u003eMassage into hair, focusing on scalp.\u003c\/li\u003e\n\u003cli\u003eThoroughly rinse. Repeat as needed. \u003c\/li\u003e\n\u003cli\u003eFor best results, follow with DAMAGE SHIELD protective conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"K18","offers":[{"title":"53ml","offer_id":45871035875526,"sku":"RKB-KBH-CDSPS02","price":19.95,"currency_code":"CAD","in_stock":true},{"title":"250ml","offer_id":45871035908294,"sku":"RKB-KBH-CDSPS08","price":55.95,"currency_code":"CAD","in_stock":true},{"title":"473ml","offer_id":45871035941062,"sku":"RKB-KBH-CDSPS16","price":83.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/0597\/1142\/files\/DSShampoo.001_1024x_53ml.webp?v=1779462932","url":"https:\/\/urbanbeautylab.com\/products\/k18-damage-shield-ph-protective-shampoo","provider":"Urban Beauty Lab","version":"1.0","type":"link"}